Why our startup is selling services

http://blog.davejafari.com/why-were-selling-services

by netmau5 • 14 years ago

27 10 14 years ago

blog.davejafari.com

i think it's great in theory, and it can work.

It just takes a lot more self control. It's too easy for the consulting side to take over, and it requires an iron will to prioritize that doesn't pay over work that does.

rmATinnovafy3• 14 years ago

I wish you would have expanded a bit more. Consulting does indeed bring in some chashflow when its most needed (I do it, too (email on profile)). But what are your reasons for consulting, aside from money?

Also, consulting brings a host of other problems. Managing time is a tough one. Unless one is a circus juggler, switching between projects is almost impossible. Plus people tend to push back their MVP to keep a client happy.

Anyhow, just write a bit more.

netmau52• 14 years ago

It sounds like your curious on how to manage both a client and an internal project. I'll be happy to share our experiences doing so later. The simple explanation is to have a good understanding of your development velocity, treat each project the same in resource allocation, and set expectations for both your team and your client.

In our case, we have more time-flexibility in our current client project as it was done on a fixed-price bid. We're also at different stages of each project: one is firmly in implementation and the other is in leaving initial research and starting into business model iterations via customer development.

rmATinnovafy3• 14 years ago

I've been doing consulting for a while. Not only on software, but on other industries.

I'm curious about your whole experience. It seems that you are a bunch of smart people cooking up an awesome startup. That's why I want to read more.

You mention doing a fixed-price bid project. Could you expand on that?

wslh2• 14 years ago

We were doing this for 9 years. The secret is to have part of the team serving customers and the other building products and experimenting. Also real customers are a source of good ideas.

rmATinnovafy3• 14 years ago

Also real customers are a source of good ideas.

Great point. Getting the problem to fix straight from the source is ideal. Do you have any examples of how you have used that to your advantage?

Nate75Sanders• 14 years ago

I like this article, but an important word that's missing from it is "demand". Consulting allows you to keep an eye on what the market wants.

On the flip side, building a product allows you, potentially, to deliver something that people don't even realize, yet, that they want.

Putting the two together: If you can abstract concepts from their material demands while delivering their material demands, you get paid to produce something that they want now and to learn what they might want that they don't even realize.

SatvikBeri• 14 years ago

Exactly. The approach that my current employer used (that worked really well) was to start with consulting, find out what customers valued the most, and turn that into a product. This way they were profitable from day 1 and had absolute proof that the product would be successful before writing a line of code-pretty damn smart if you ask me.

Why our startup is selling services

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