Review our Startup Wireframe - Experimentation Dashboard

http://lsrgroup.wordpress.com/2011/04/25/being-a-lean-startup-is-hard-but-our-experimentation-dashboard-can-help/

by lsrgroup • 15 years ago

16 11 15 years ago

lsrgroup.wordpress.com

marksbren3• 15 years ago

I like the wireframe and have been thinking that a tracking tool like this would be useful (tracking all the site changes on a timeline with key metrics). Oftentimes I find myself hopping back and forth between our change logs and the analytics data to find what happened when & the result. Are there other tools that do this? Kissmetrics? Mixpanel?

lsrgroup5• 15 years ago

Mark, very interesting observation. We are hoping to piggyback on existing analytics engines to gather the events. Which do you use?

marksbren3• 15 years ago

We currently use Google Analytics, Git & Pivotal Tracker. If those were merged it would be awesome. I could see the trends of usage (via Google Analytics events) with the information about when key updates were pushed (via Git or Pivotal Tracker).

lsrgroup5• 15 years ago

Mark:

Very interesting... Who else uses git? Upvote if you do. We were wondering would be the most common code management tool is?

Mark, do you think you would need integration with git from day one to begin find valuing in our tool?

bdclimber142• 15 years ago

I think this is an increasingly more interesting and useful space. Have you thought about metrics specific to types of startups? For example, a SaaS startup would be most interested in churn and customer lifetime value, but a consumer web app would most likely care about activity, retention, and how frequently users come back to the site.

lsrgroup5• 15 years ago

We did and we discussed it with the Lean Startup Circle here and got some awesome feedback. http://groups.google.com/group/lean-startup-circle/browse_th...

Based on the feedback 0ur position was, "hey let the startup decided." If we can get the AARRR events into a graph then the startup can toggle the metrics they are targeting based on the space they are in or their maturity level. See post below.

http://market-by-numbers.com/2011/02/aarrr-is-from-the-pirat...

That is our logic but I would love to know if that makes sense to you? Is that how you would use it or would you prefer to customize the metrics? Capture different types events? Maybe specific events for one experiment (We ask that question in the Lean Startup Circle post)?

bdclimber142• 15 years ago

I'm not sure. Customization is nice, but having to construct the metrics manually instead of having them instantly available seems like a pain. I'd love to discuss it more, want to email me (in profile)?

Review our Startup Wireframe - Experimentation Dashboard

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