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A Lesson in High Prices

https://marketingexamples.com/pricing/refactoring-ui

by harrydry • 7 years ago

5 3 7 years ago

MA

marketingexamples.com

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3

Pete-Codes• 7 years ago

Interesting - I know Pieter Levels has sold a lot of his ebook at $30 as well which is a lot more than your average ebook. He even started selling before he had started writing it, haha

harrydry2• 7 years ago

I imagine he had an intuitive grasp of elasticity of demand.

From what I know his audience is quite "hardcore", and there is hardly many substitute "Indie Hacker esque" stories out there.

harrydry2• 7 years ago

I think it's odd how simply changing the format of your product, i.e. eBook, online course, webinar etc ... has such a bearing on the price you can charge.

So I decided to write about it

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