Classic failure of brand reputation managementhttp://www.brandcurrency.co.uk/Pontins_Into_Administration_-_classic_failure_of_brand_reputation_managementhttp://www.brandcurrency.co.uk/Pontins_Into_Administration_-_classic_failure_of_brand_reputation_management by HNer • 16 years ago 3 1 16 years agoBRbrandcurrency.co.uk