Adobe hearts Apple in tough love ad campaign

http://www.computerworlduk.com/community/blogs/index.cfm?entryid=2960&blogid=10

by monkeygrinder • 16 years ago

17 9 16 years ago

jcl• 16 years ago

Many developers use automatic translation tools - some built by Adobe - to convert Flash code so their apps can run on Apple gadgets.

Is anyone actually doing this? My impression was that the only way to convert Flash to something iPhone-compatible was the compiler in CS5, and Apple killed that route before it was even shipped.

dreemteem• 16 years ago

Don't know how many are using it, but yes, Flash Packager for iPhone is available. It just won't be updated.

glhaynes• 16 years ago

I believe I'd heard that several developers had done this and had apps on the store, I guess with pre-release versions of the compiler. I haven't heard of them being pulled, though we'll see what happens when OS 4.0 comes out (which is the one with section 3.3.1 in its developer's license).

pohl2• 16 years ago

"What we don't love is anybody taking away your freedom to choose what you create, how you create it, and what you experience on the web"

Wow, Adobe's got quite the overgrown sense of entitlement there.

Translation: We wanna co-opt the web and someone's making browsers without our proprietary plugin, waaah!

Some cheese to go with that whine?

sorbus• 16 years ago

Alternatively: "We happen to create a product that we think makes the web better. Some people disagree with this; they can decide not to install it. Apple is taking away their choice, and we feel that that's a bad thing."

That's what choice is, you see, being able to opt in or opt out. That's what they're arguing for, despite the sub-text of them wanting flash on the iPad - they want the user to have the option of installing flash, as they do on desktop operating systems (do any come with flash preinstalled?).

pohl2• 16 years ago

I think that's disingenuous of Adobe, because that choice still rests in the hands of the consumer at the moment they made an informed purchase.

If they chose to make an uninformed purchase, well, that's still a choice.

Abobe is actually seeking to take away Apple's ability to make a design choice. If choice is sacred, why isn't that one?

chaostheory• 16 years ago

It reminds of the ridiculous AT&T wireless commercials claiming how great their network is when in reality it's really crappy. I'd rather see both Adobe and AT&T spend more money actually fixing their problems as opposed to using a bandaid with marketing.

j_baker• 16 years ago

I find this ad funny in light of this page: http://www.adobe.com/choice/flash.html

The very top of the page is filled with statistics about how absolutely everyone is using Flash. It would seem to me that the best way to bring about freedom of choice is to do away with Flash.

I don't support Section 3.3.1, but I honestly don't feel that way out of sympathy for Adobe.

allertonm• 16 years ago

I'm sorry, but he's just not that into you.

Adobe hearts Apple in tough love ad campaign

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