Starbucks Test Premium $2.50 Coffee

http://www.bloomberg.com/apps/news?pid=20601109&sid=alAXdTS4U5hc&refer=home

by kirubakaran • 18 years ago

5 10 18 years ago

I approve of this notion - competing on price is never a good direction to take. At least they're trying to provide value.

lanceusa• 18 years ago

Starbucks is a monopoly IMO...but is McDonalds a real threat? I can't see myself going to McD's for a latte and a NY Times :)!

meathmania• 18 years ago

Actually McDs got rated best coffee in a consumer reports blind taste test against sbux, dunkin donuts and BK...

kingkongrevenge2• 18 years ago

Is this recently? I got McDonald's coffee a year and a half ago and it was disgusting.

BK coffee is definitely still disgusting. Dunkin Donuts is useless. They add sugar and cream without permission. I take it black.

h34t• 18 years ago

What is your definition of a monopoly?

redorb• 18 years ago

$2.50 for a cup of coffee is a lot. The only reason I don't hate starbucks is because even part time employees get health benefits. I think also they pay a fair wage.

.rb

Mistone2• 18 years ago

starbucks is McD's for true and wanna-be yuppies. improving their coffee is a good thing, anything better than that watered down flavorless crap they have been serving for years. alas if only pete's had wifi

kingkongrevenge2• 18 years ago

> that watered down flavorless crap they have been serving

Watered down and flavorless? Maybe compared to eating straight coffee grounds. The only valid criticism of Starbucks is they tend to over-roast the beans, allegedly because it makes consistency easier. That aside, it's very good coffee at a fair price.

Mistone2• 18 years ago

okay I disagree but its a matter of taste, I prefer strong, bold flavored espresso and drip, and to me, starbucks has always tasted light and watery - obviously someone (everyone) likes it.

edu• 18 years ago

Well, it has been eons since my last visit to a Starbucks. But IIRC here in Barcelona a regular latte costed something around 2 euros. A "café con leche" in a normal bar costs about 1 euro, yes it is half the starbuck's size but it is triple tasty!

Starbucks Test Premium $2.50 Coffee

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