Is Tesla Doomed?

http://www.roadandtrack.com/car-culture/a26859/bob-lutz-tesla/

by prostoalex • 11 years ago

4 2 11 years ago

zer0defex• 11 years ago

While traditional car makers can catch-up relatively quickly on some fronts with big budgets, they'll still miss the boat in terms of what makes Tesla so appealing - innovation and progress pushed forward by the company rather than the market is a huge sell.

Musk respected Jobs and his accomplishments at Apple for a simple reason: "It's really hard to design products by focus groups. A lot of times, people don't know what they want until you show it to them."

Big auto is reactionary, and until that changes, nothing will change (for them).

dagw• 11 years ago

I doubt Tesla is doomed, but I wonder if Tesla's profits will ever come from cars. I wonder if in the near future the 'real' Tesla will be a battery and automotive technology company with the cool cars simply being a loss leading advertising strategy.

Is Tesla Doomed?

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